Franco Pianegonda is an Italian artist and designer from Vicenza, a city renowned for centuries for its handmade gold and silver jewelry loved worldwide. He is a modern innovator and contemporary talent who emerged from the ancient artistic traditions of the historic city of Venice, which has always been Europe's cultural gateway to Eastern Europe, Central Asia, China, India, and the Far East.
In line with the Venetian vocation, Franco's strength is his global perspective. He embraces globalization while maintaining the authenticity of Italian design and craftsmanship.

FRANCO'S CREATIVE PROCESS
Franco loves authenticity and the highest quality natural materials. The distinctive features of his creative process are respect for nature and sensitivity towards the personality of the women for whom he is creating. He is an artist rather than a designer, interpreting jewelry not as decorative accessories, but as body sculptures that convey a message about women.
His creative process begins with the women who wish to wear his jewelry. He studies their personality, culture, and lifestyle. Then he sketches his works on paper for further computer processing to check proportions and feasibility. After that, he personally sits alongside local artisans to perfect the physical samples.
What you ultimately get from Franco are pieces of his heart in the form of jewelry. As one of the few independent creative artists who still express Italian craftsmanship, Franco is committed to offering you the best choice of his talent. He invests personally in you.
MADE IN ITALY
All Franco Pianegonda jewelry is handmade in Italy. We use authentic gold, silver, and natural precious stones. All our gems come from conflict-free zones. Franco personally supervises the production of our jewelry in artisan workshops in Italy. Some of the artisans have been in the jewelry business for generations and are considered among the best in the world. Diamonds and precious gems are set by hand, one by one. Finishing, polishing, and rhodium plating are also done by hand in the workshops. When you invest in Franco Pianegonda jewelry, you get authentic Italian craftsmanship. It is genuine Made in Italy

PAST, PRESENT, AND FUTURE
Franco's jewelry is very special because it is inimitable. From its beginnings in the 1990s to today, his jewelry shows a central idea of vision, concept, and design. It is easy to see that these are his creations, despite the variety and differences in period.
Franco leaves the mark of his personal and inimitable style on each of his works of art. So, when you wear his jewelry, you can be sure that there will be no imitators.
His early jewelry brought about a small revolution, making sterling silver a noble medium for Western jewelry and expressing an idea of bold designs not previously used to assert the independent nature of modern women.

RELATIONSHIP WITH CELEBRITIES
Franco's continuous dialogue with women, celebrities, and fans fuels his inner energy.
And it motivates the creativity expressed in his jewelry and other products.
Many celebrities love to wear Franco Pianegonda creations both on and off-screen.
Franco's goal is to offer jewelry and accessories that allow a woman to "Enjoy all that you are."
His creations are dedicated to this purpose. They are not decorations
to flatter the person. Each piece of jewelry is a friend designed to strengthen and enhance the woman's personality and character.

